Home > Editorial Standards

Editorial Standards and Review Process

The publisher and editors of Personal Best offer this statement of quality assurance to our subscribers. Our editorial leadership represents more than five decades of experience in publishing wellness and patient education materials for clients throughout the U.S. and Canada. To maintain the highest possible quality of information, Personal Best adheres to rigorous documentation standards and review by a long-standing Board of Health and Medical Advisers to ensure evidence-based content and effective communication.

Purpose

The goal of Personal Best is to increase health and safety awareness and motivate positive lifestyle habits fundamental to individual wellness and productivity vital to strengthening business performance. To achieve this purpose, we seek to supply reliable, timely health and lifestyle information the average person can easily comprehend. The literacy level of our standard print and online materials is limited to 8th grade reading for the general public, corporate wellness, and diverse industries; writing may be altered to meet the needs of groups with lower–literacy needs and those using English as a second language.

As stated in our publications, this information is not intended to diagnose or endorse any treatments, services, medicines or products. Readers are consistently instructed to seek the advice of their primary health care providers before pursuing any treatment or significantly altering lifestyle behavior.

Process

The Personal Best editorial staff selects and develops content based on the needs of its diverse audience. Personal Best Board members provide guidance and medical oversight. Following Board review, the editors incorporate all comments and suggestions with additional research as needed.

For periodic newsletters, the majority of the editorial is based on a pre-established calendar of topics prepared annually with solicited suggestions and requests from clients, contributing authors, and the medical editors. Topics are researched and drafted three months in advance by the staff and guest authors. The advisery board reviews each newsletter manuscript. Annual calendars and stock topic-specific publications, such as brochures, posters and booklets also receive initial oversight by board experts and ongoing review of updated content as best practices change and evolve.

NOTE to newsletter subscriber groups: You may be given an opportunity to preview content prior to publication. This is a complimentary service that provides clients with the manuscript via email. Clients may submit any comments or requests for editorial evaluation and clarification.

Content Updates

For stock materials such as brochures, editors review all the original content in Personal Best publications at least every two years and update them immediately whenever urgent, new information renders existing content outdated. Such information may include: changes in guidelines for nutrition and fitness recommendations, safety standards, or disease management and major medical studies with the potential to affect prevention or screening guidelines.

Each brochure is coded as follows:
Review date by a credentialed specialist, such as an M.D. or R.D. (i.e., Physician review: 5.2012). The notation is placed to the left of the product code at the bottom of the back middle panel of the brochure.

NOTE: Brochures may be reviewed and revised sooner than two years to restock a title or if changes in medical knowledge warrant it. This process is ongoing.

Content Selection

Content for multiple monthly newsletters, a growing library of stock materials, and all other print and online communications is based on client surveys, primary public initiatives, national health observances and advances in medical knowledge. Content is also chosen to address high-prevalence health and safety issues and satisfy the communication needs of corporate wellness initiatives and patient education programs.

Topics of primary interest include:

  • Guidelines for the prevention, management and regular screening of diabetes, cancer, hypertension, cardiovascular disease, obesity, asthma, chronic lung disease, arthritis, and other chronic conditions.
  • Awareness and identification of stroke, heart attack, osteoporosis, depression, substance abuse and primary cancers (breast, prostate, cervical, colon).
  • Preventing or managing colds and flu, insomnia, back pain, headache, repetitive stress and other common ailments.
  • Medication safety, provider-patient relations, and health care utilization.
  • Child health and safety.
  • Workplace safety and injury prevention.
  • Work productivity and family balance issues.
  • Stress management and mental health awareness.
  • Behavior modification as it relates to the prevention and control of these health problems.
  • Financial management.

Main Sources

We seek the advice of and/or information from local or national health care professionals in, for example, cardiology, safety, psychology, nutrition, dentistry, and women's health.

For our U.S. publications, we observe guidelines published by the American Cancer Society, American Heart Association, American Medical Association, American Council on Exercise, American College of Sports Medicine, Agency for Healthcare Research and Quality, Centers for Disease Control and Prevention, National Safety Council, National Institutes of Health, U.S. Department of Agriculture, Food and Drug Administration, and the Surgeon General's office, among other health officiating groups.

For Canadian content, we consult guidelines provided by authorities including Health Canada, Canadian Medical Association, Canadian Cancer Society, Canadian Diabetes Association, Heart and Stroke Foundation, and Canada Safety Council.

Studies cited have been reported in reputable medical or scientific publications such as the Journal of the American Medical Association, New England Journal of Medicine, Physician and Sports Medicine, and Annals of Internal Medicine. We stay informed by following the daily news media and by studying periodicals including American Family Physician, Family Safety & Health, Fitness Management, Employee Health & Fitness, and American Journal of Health Promotion, as well as newsletters published by schools of medicine at Berkeley, Columbia, Harvard, and Tufts University.

WSXWEBXX